Key words: Museum,
technology, QR code, iBeacon, VR, AR, Gesture control
Nowadays, technology has already ubiquitous
around peoples’ life in the field of tourism industry, such as airport, hotel,
restaurant, etc. But what we want to mention is that the role of the technology
application in Museum.
Just a few days before, we visited a
museum, were amazing by the application of the advanced technology, the interactive between museum
and the customer. Like QR code system, Gesture control system, Mobile
application, etc. Another example, like the Brooklyn Museum, they use iBeacon
technology to build a connection between customers and experts, to let
customers not only just see the exhibitions, the paintings, the descriptions,
in case of the customers who what to know more. Also the application of AR and
VR technology in other museums.
Meanwhile, at the same time, there are also
a lot of debates about the application of technology in museum.
Cons:
Distraction:
the museum is a place which represent science and history evolution, as
customers, they should respect the environment of the museum, if there are so
many activities, like Gesture control system, QR code technology, it will
distract their attention, maybe also disturb others.
Reality
VS Virtual: customers would like to feel the real things, the retaining
objects from the ancestors or the famous writers, artist. If all the things can
be exhibited by VR and AR, in this way, customers can enjoy it at their home,
why they should visit museums.
Pros:
Attract
more young generations: Until now, most of the customers are old people,
they have a stronger interest of history and cultural than younger, so if
museums can add advanced technology, which can reduce the gap with younger.
Improve
the customer experience: customers can not only see the appearance in the
museum, they can experience and learn more than that.
In a conclusion, even there are many
debates within this topic, which is a good signal to let museums can realize
some innovation and creation, to maximum its value. We can not give a
definition that technology is good or bad for museum, to some extent,
technology can help museum to make it more acceptable and alive for visitors,
but in essence, the most important is that the changing and innovation of
museum itself.
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