Thursday, 30 March 2017

New start-ups helping hotels and event industry

In the 21st century, almost everyone is connected to the smartphones. Technologies take a crucial part in our lives. Forgetting your smartphone at home can totally destabilize your day, this is who we are now, people depended on technologies.   

Trendi Travel Mate was created in October 2015 by Zugar International. It is a digital platform that helps people to stay connected while travelling. Due to the collaboration with hotels, who will supply its guests with new smartphones for their stay, Trendi can provide guests with free 3G, local calls and SMS, thus solving a problem of huge bills for roaming. It is a good opportunity for hotels, Trendi Travel Mate proposes the best local offers and allows to get a lot of information about the guests, their requests, interests and habits. Thus, the hotels can create personalized advertisements in the scope of guests’ interests. There is no need anymore to use a phone of the room when such platform as Trendi Travel Mate exists. Guests can be contacted not only when they are present in the room but anywhere they go. Trendi has positive effects not only on the hotels communication and performance but also allows clients to feel like a local. Guests receive all the local offers and news. They also don’t need to worry because they are connected all the time.

How does it work? Trendi Travel Mate phones are just connected to the hotels’ IP PBX (Private Branch Exchange), simply calling a business phone system.
It is simple, efficient and looks like it will have a success in the future. However, it should “move faster”, claims Sean O'Neill, the tech editor for Skift travel platform.  Apparently, Handy company which was founded in 2012 in Hong-Kong and which is so similar to the Trendi, is already present in many markets all around the world. Moreover, Handy company proposes unlimited international phone calls, personalized interface for each hotel and the phones are also used instead of key card for entering the room.

The event companies could absolutely take advantages of this kind of platforms. They could collaborate with hotels, so they could inform their guests about the events through the smartphones. However, will the guests like to be “disturbed” and “followed” during their vacations or business stay as they already spend a lot of time with technologies. How the balance can be found?

Laetitia ViƩ & Yana Ussenko



Sean O'Neill, (2017, March 06), “5 New Asian Travel Startups Incubated by Amadeus”. 

Handy company.

Trendi Travel Mate company.
Retrieved from: http://www.trendi.co/

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