Monday, 14 March 2016

Robots are taking over the tourism industry!

 
Between the 9th and 13th of March 2016 was held the 50th edition of the tourism trade show ITB, in Berlin. The whole class of the SEMTM master got the opportunity to go there and learn more about the new trends in Tourism and discover how this industry work from the inside.
 
Even before entering the first exhibition hall, the visitors of the fair were welcomed by a new addition to the tourism industry, the robot hostess, Chihira Kanae.
This droid is considered as the “more human-like” robot ever build and was brought to ITB from Japan, as her first international appearance (TechAdvisor).
 
 
Her job was to greet visitors and she was “answering questions and guiding people in the right direction” (Reuters). Speaking 4 languages, namely Chinese, Japanese, German and English, Chihira Kanae is supposed to advise and guide visitors as well as a human hostess would do.
Indeed, “a survey of travelers across Britain, France, Spain, Germany, Canada, Brazil, Japan, the U.S. and China, done by online travel and entertainment deals site Travelzoo showed that 80 percent of consumers expected robots to play a big part in their lives before 2020. However, the survey also showed people still wanted the human touch when on holiday and in certain countries, such as Germany and France, consumers were more skeptical.” (Reuters)

 
In addition, another robot named Mario joined Chihira during ITB. Less human-like, his goal is to do the check-in in hotels and currently the “Marriott hotel in Ghent has been trialling Mario, using him to hand out room keys, high-five guests and liven up meetings held in the hotel by reading out presentations.” (Reuters) Mario speaks 19 languages.
 
 
 
These evolutions show that high technologies such as robots will soon be omnipresent in various industries including the Tourism sector. Robots can be used as receptionists in hotels or offices, in addition to their human counterparts.  As it has been explained by Fabrice Goffin, co-founder of QBMT whose software powers Mario, to Reuters at the fair: “the point is to make people smile and give them a unique experience. It's not to take the place of employees”.
 
Even if those robots are not build with the goal of replacing human staff, in the tourism industry, many jobs are likely to become automatized and that aspect might bring fear in the eyes of employees. Nevertheless, there is still no substitute for a tip from the concierge to plan you free time and evening out. Also a welcoming smile from the staff at the reception still cannot be replaced.
 
 
Lucile BESSON & Léa MARET
 
Sources:
 
 
 
 

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