As you all know,
Mont Blanc is one of the world's most beautiful mountains and is the highest
mountain in the Alps with the highest peak in Europe. Indeed, not all the people
will succeed in reaching the 15,720 feet ascent to its summit.
Thankfully
Google has done this climbing reachable to everybody.
Thanks to a
Google Street View climbers team, the western Europe's largest mountain has
been captured in 360-degree images.
The general life
and ecosphere that accompanies the destination has been captured as well as the
snowy and icy parts of the mountain, which can be explored in Street View. Ski
shops, how athletes compete in the valleys surrounding the mountain, and the
most popular routes 20,000 people a year use to traverse the mountain's
difficult conditions is now available from everywhere with an internet
connection.
There's a
serious side to capturing the mountain as well. The Google team also captured
how global warming is changing the natural surroundings: images show how
glaciers in certain areas of the region are melting.
"So this
Street View imagery also serves as a digital record of Mont Blanc as it appears
today, so future outdoor enthusiasts and scientists can look back at this time
capsule to see how the mountain has changed," Google explained on its
blog.
You can also
visit with Google Street view six different places as:
-
The White House
-
The Miniatur Wunderland
-
The Carnegie Hall
-
The British Museum
-
The Brazil’s World Cup Stadiums
-
The Palace of Versailles
Thanks to
Google, from last month, we can now climb the Mont Blanc in virtual reality
with the Cardboard.
Indeed, Google
has chosen Paris Match magazine to be the first press title in France to join
its Cardboard technology. It will offer an exceptional ascent of Mont Blanc in
virtual reality available for its mobile application and distribute 40,000 free
Cardboards, an unprecedented initiative in Europe.
Since last
November, 20,000 Cardboards have already been ordered by the public via an
online registration system and has been delivered between 21 and 28 January.
The start of the experiment has been given the Thursday, January 28: the other
half of the cardboard boxes will be
distributed with the magazine Paris Match, in selected outlets (Ile de France
region, major cities, Chamonix, St Gervais, airports and stations). Users can
then view exclusive content available on mobile iOS and Android Paris Match for
an experience full immersion on the roof of Europe. The user is guided by the
voice of the mountaineers and mountain guide Gabarrou Patrick, who introduced
him to the mountain step by step to reach the top.
Through this
unique partnership in Europe, Paris Match will allow the general public to
enjoy the Google Innovative Technology of virtual reality through an immersive
media experience. This will be supported by a promotional 360 degree device on
Paris Match (print + digital + off media & Relay partnership). Proof of the
great public interest in virtual reality, Paris Match has recorded since the
launch of the operation, within 24 hours, more than 18 000 entries online to
receive a Cardboard.
Invented by
David Coz, the Cardboard allows with a simple cardboard box, lenses and a
smartphone to put virtual reality accessible to the general public. Olivier
Royant, managing editor of Paris Match: "We are very pleased to partner
with Google Cardboard. The power of the image has always been at the heart of
Paris Match and virtual reality now includes the ability to go even further by
offering an immersive 360 ° experience, in which the user becomes an actor of
the content. This is an exciting new field that opens on journalistic content.
" Edouard Minc, editor of Paris Match, added: "This major operation,
is part of the digital transformation of the brand Paris Match. It demonstrates
our ongoing commitment to innovate to meet invent new uses and those of
tomorrow. This partnership marks a first step, and we aim to continue the
development of content in virtual reality. "
You just need to
download the Paris Match app, open it on your smartphone and put your
smartphone into the Google Cardboard!
Here is the link
to make it happens from a computer if you don’t have any cardboard : Explore the Mont Blanc from your laptop !
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