Ethics
is a very gray zone and needs to be navigated very carefully; it is more about
the perception of what is right and wrong and for different people these
perceptions will be different. There are more questions than answers and there
is no definite end to this argument; in the end it really comes down to the
user and the provider to define the boundaries. What do you think? Where do you
stand in terms of this argument about ethics in social media?
Is
there really a link between Social media and ethics? Are social media to blame
for every unethical behavior observed in a company? This topic raises many
questions.
The
study (done with U.S. workers only) conducted by the Ethics Resource Center
(ERC), the National Business Ethics Survey (NBES), aroused the curiosity of the
author Jay Shepherd, of Medical Center HR director Dwane Lay, and of Kristen
Fyfe, senior communications manager.
This
study shows that, overall, social networker tend to be more tolerant and
open-minded than other workers. They question the actual and old ethics
policies, and will develop relationship with other (colleagues, potential
customers and partners) more easily. However, social media does affect their
“perception of ethics” which is also influenced by employees’ background.
One
of the issues raised is how other workers perceive their colleagues that are
active social networkers. Most of people tend to think social networkers show
more unethical behaviors at work than other workers.
Another
issue is the “time-wasting” one. It is important to remember that social media
are not the only “time-wasting” cause. The “time-wasting” issue existed way
before social media appeared and it will exist long after they disappear. Among
the factors we can find sports, coffee/cigarette breaks, morning/before work
chitchat, etc. The only thing that differentiates social media from other factors
is that they are measurable and transparent.
The
main recommendation to prevent from dealing with unethical situations, would be
to “be professional”, as Shepherd say, not only on the web but it every
situation. Acting unprofessionally will inevitably leads to questionable and
unethical behaviors.
Secondly,
companies should make sure their employees have read and understood the policy
as unsexy it may seem. It will reduce the risk that active social networkers
(who “represent” the company on social media) talk unprofessionally bout the
company or their colleagues.
Key words: social media, ethic
Writer: France, Miki
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