The Virtual reality will break the border of events

The event industry’s world constantly evolves.

The number of conference significantly increases. General or well targeted events take place around the world by with a similar configuration. How many persons attend a conference each year? How many attendees are tired to see always the same kind of event and to meet persons they already know?

The world rapidly moves and creates new technologies as we have already understood ;for example  by the extension of social media and the birth of the Cloud which has accelerate the creation of apps that help daily task of each attendees though the engagement, remote attendance, and the information management.

Thus, the mobility of each one is becoming crucial and IT can help event organisers to provide a special conference or meeting being well installed in his seat.  

This is all about virtual reality. The revolutionary tools for organisers that will support event planners to enrich and improve own events and make it exclusive. The virtual reality is “an artificial environment that is created with software and presented to the user in such a way that the user suspends belief and accepts it as a real environment” just by push a bottom as explained in the Computing fundamentals glossary. Virtual reality was one of the hottest trends in 2015, but it is announced to be the best one for this year as a “top” seller for convention centre.

Do you are reinterpreting or just novice with the Virtual reality? In this article, we will show you how much the virtual reality is a good tool for the event’s industry.

Transporting attendees in the Virtual reality though out an Smartphone

Firstly, Orbulus gives the simple solution to each attendees being enrolled in the virtual reality by the hands free virtual reality experience designed for smartphone VR viewers, Google Cardboard, Dive and Samsung Gear.  Event organisers can take person from the conference and going in the virtual reality though this ingenious system. This is the first apps using Google Cardboard SDK. Orbulus VR Smartphones is simply controlled by “looking at things we wanted to give users an above standard pick up and go VR experience that they could quickly identify with, be engaged with and share”.

Boost the sales in a product launch

Steven Kadoch, managing partner at Ultimate Jet Vacations says “We want to put every hotelier who walks in here into a little dark corner, shut the lights off and have them put on the VR headset and really get immersed into the property. As we can understand, the Virtual reality becomes a really way to sale and to reinventing the marketing strategy of a company. This is an innovative instrument to promote a product during trade shows, simply to increase brand’s image as an advanced firm and attracts new customers. Let’s imagine you are inside a trade fair among stand, noise and a crowd people, and with the virtual reality you visit a new hotel resorts with beaches. “Virtual reality’s most obvious benefit is that it puts prospective clients, including planners, into any physical location—without viewers having to be physically present,” Reads the Smart Meetings Blog.  

The goal of the virtual reality is to stay in customer’s mind by virtual experience. This is the means to change conference, change event and transforms itself in the virtual dimension. It will also amplify the one to one interaction between the customer and the commercial but also increase long line of people absolute wanting to test this new technology. There are companies like Uploadvr that places in the centre of their core business the virtual reality, and believe that this is the future. Also, to convince each of event organiser, in this year will be organised the Virtual reality industry event if the year by the SVVR (Silicon Valley Reality) which will draw 2500-300 VR professionals and over 200 exhibitors.

So, what do you expect to get you in the virtual reality?

http://whatis.techtarget.com/definition/virtual-realityhttp://www.smartmeetings.com/technology/74098/virtual-reality-experiences-are-trendinghttp://www.vrcraftworks.com/orbulus/https://www.google.com/get/cardboard/apps/http://uploadvr.com/http://vrexpo.com/about/