Co-relation of IT and Tourism

This article about the Use of Information technology in the tourism industry is written by Mr Yunus .S Saliu.

The main focus of this article is to explain the growing co-relation of Information technology and the tourism sector. The article highlights the point that I.T has made communication much easier than before. Now it is very easy to access information and equally easy to act on it. It says that due to the acceleration of Information technology growth, age-old ways of searching for tourism options have gone out of fashion. Now people can sit at home and look for information.

This article further goes on to say that information technology is particularly well suited for tourism as tourism is also closely related to exchange of information about new destinations, hotel and airline bookings and so on. Basically what the author is implying is there are various avenues in tourism where information technology is applicable. The author is of also of the opinion that information technology not only helps information exchange and accessibility, but also increases speed of operations, which is a major advantage.

Apart from the easy accessibility of information, information technology also plays a major role in marketing the tourism products to customers. Moreover, it has changed the products itself. According to the author, tourism products have been altered due to the I.T applications and are now more sophisticated in order to cater to a computer literate generation. The use of information technology in the field of marketing is enormous.

The last, but not least part of tourism is the payment. Payment modes have become so easy due to information technology, that there is no complexity at all in the whole tourism experience, from pre-booking to experience to post holiday stage. Online booking has made transactions very fast and also it saves a lot of cost for operator and the customers themselves.

These are some of the key issues addressed in this article.